Marketing Management : Millennium Edition Hardcover Philip Kotler
USD 7.32 USD
Book
Specifications
| Features | EX-LIBRARY |
| ISBN | 9780130122179 |
| Subject Area | Business & Economics |
| Publisher | Prentice Hall PTR |
| Item Length | 10.3 in |
| Subject | Marketing / General |
| Publication Year | 1999 |
| Type | Textbook |
| Format | Hardcover |
| Language | English |
| Item Height | 1.4 in |
| Author | Philip. Kotler |
| Item Weight | 55.4 Oz |
| Item Width | 8.3 in |
| Number Of Pages | 784 Pages |
A nice touch in this textbook is the summary boxes at the end of every section.