Specifications

Subject Area Business & Economics
Publication Name Marketing Channels
Original Language English
Item Length 10.2 in
Format Paperback
Language English
Binding: SOFTCOVER / Paperback
Item Height 1.1 in
Features Revised
Item Width 8.2 in
Actual ISBN : 9788131518427
Publisher Cengage South-Western
Contents: SAME as in US edition
Publication Year 2011
Type Textbook
Language: English
Author Bert Rosenbloom
Item Weight 49.7 Oz
Printed In . BLACK & WHITE Edition
Number Of Pages 696 Pages
ISBN 9780324316988

This revised edition brings all the historical references up to current standards.

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