Strategic Marketing Management: Planning, implementation and control

Strategic Marketing Management: Planning, implementation and control

USD 16.88 USD
SKU: wouvxHMT
GTIN: 9780750659383
Condition: Very Good

A solid, nice copy to enjoy.

Specifications

Release Year 2004
ISBN 9780750659383
Subject Area Business & Economics
Publisher Taylor & Francis Group
Item Length 10.9 in
Publication Year 2004
Type Textbook
Format Trade Paperback
Language English
Item Height 1.9 in
Author Richard M. S. Wilson
Item Weight 83.1 Oz
Item Width 8.3 in
Number Of Pages 882 Pages

What stands out about this textbook is the way each concept is introduced with a question.

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